As with any trade job position, you will have contractors that handle the marketing and client sides of matters.
Data cabling contractors are no different and their primary job is to research into the field and find the most plausible locations, methods and strategies and to market their data cabling services in those areas.
Data cabling contractors are most likely to advertise in the areas that they believe their potential customers reside in. The primary role of a data cabling contractor is to market the business and get customers for their employees.
Data cabling contractors have to get data cabling workers employed underneath them so that when a customer comes to the contractor and has a job, the contractor can then go straight to their employees and send some people on the assignment.
Being a data cabling contractor involves a lot of business work and not a lot of hands on work.
As a data cabling contractor you will need to sit down with the customers and clients and work out deals for their data cabling needs.
From there, you are beginning to run a legitimate business.